Cosmic Helps #LightTheWorld in 2023
Each December, The Church of Jesus Christ of Latter-day Saints puts on the Light the World campaign with the goal of inspiring individuals to share their light and the light of Christ with others. The Light the World movement aims to bring people from all over the globe together through love and joy, encouraging simple acts of kindness. Cosmic is honored to help tell the touching story of this movement once again.
This Christmas season, Kirby Heyborne and the entire Making Good crew invite everyone to help #LightTheWorld! To get into the holiday spirit, Cosmic produced this heartwarming holiday promo alongside BYU Broadcasting to show it only takes one person to #LightTheWorld. Watch the promo now on Cosmic's socials.
On November 27, visitors to New York’s Times Square were in for a surprise as 15 digital displays featured Christmas messages from The Church of Jesus Christ of Latter-day Saints alongside their iconic Giving Machines. Now in their seventh year, users can purchase a donation through the Giving Machines that goes directly to global and local charities to help change lives around the world.
Cosmic was honored to continue to help tell the Light the World story, with color on the video below done by Cosmic's own Russ Lasson. The project required extensive color grading, with Lasson spending 11 hours on 66 shots, or about 10 minutes of color per shot on average.